
From product form to the feel of materials.
A wider design spectrum, built through diverse experience.
Selected
work10
A selection of professional work and concept projects. Explore each project for its scope and my role.
A wider
spectrum.
Hyungwoo SeoA designer with a prism-like perspective.
Every designer has a spectrum of their own. Mine has grown through work across different teams and projects. I aim to create products that feel familiar from the first use and have a beauty that resonates with people.
I consider form, structure, CMF and user experience together. From consumer electronics and home appliances to mobility, I translate an understanding of use into tangible design.
Experience
Professional experience
Double U Design Group
SEGYUNG HITECH
CMFP Designer
HP
Consumer PC Design Team · Laptop Designer
HP Concept Design: future product and laptop design. Deliverables included concepts for future HP products.
CHARMZONE
Global Design Task Force · Industrial Designer
HIFU beauty device design for at-home care. Deliverable: CHARMZONE HIFU Beauty Device.
Atomy Design Lab
Product Design Team · Industrial Design Intern
Designed an installation-free water purifier for global markets and varied usage environments.
JOONGHOCHOI STUDIO
Product Design Team · Product Design Intern
Redesigned a D.THRONE stroller based on user needs and feedback. Deliverable: D.THRONE Stroller.
GIFCO
Graphic Design Intern
Created graphics, product presentations and product detail pages for promotional merchandise.
Culture Railway 959 · Guro Cultural Foundation
Design Intern
Supported design work for artists at Culture Railway 959, an initiative of the Guro Cultural Foundation.
Monokio
Design Intern
Created aircraft decal illustrations and graphics for scale model kits.
Collaborations
5 collaborative and industry–academia projects
Hanwha Eagles ESG Merchandise Design
Industrial Design Lead
Designed sustainable tableware merchandise with an emphasis on environmental responsibility.
Atomy Design Lab Industry–Academia Project
UX/UI · Industrial Design Lead
Designed next-generation beauty devices and services for future customers.
Model Solution AR Glasses Design
Industrial Design
Design exploration for the second generation of Model Solution AR glasses.
Hankook Tire Innovation Industry–Academia Project
UX/UI Design
Developed user experience scenarios for mobility in 2030.
LG Electronics 2030 UX Scenario, Product & Service Design
Industrial Design Lead · UX/UI
Designed a pet carrier for pet-owning households and a shared refrigerator service for smart cities.
Awards
9 awards and recognitions
Korea Design Membership Plus (KDM+)
Excellence Award
Recognized for outstanding project outcomes in the Daejeon and Chungcheong region.
DCDA NY College of Visual Arts Exhibition
WINNER
PIN UP CONCEPT DESIGN AWARDS
FINALIST
Palm-rest keyboard design focused on reducing wrist strain.
IT DESIGN CHALLENGE AWARD
Palm-rest Keyboard
Keyboard design informed by wrist posture during use.
ECO PVC DESIGN AWARD
Special Award
Designed a shatter-resistant vase using discarded flexible PVC.
SPARK DESIGN AWARDS
FINALIST · Palm-rest Keyboard
Palm-rest keyboard design focused on reducing wrist strain.
SPARK DESIGN AWARDS
FINALIST · Coffee Machine
Designed a coffee machine that converts used coffee grounds into an alternative fuel.
KOREA SWEDEN YOUNG DESIGN AWARD 2020
Dual Sterilizer
Developed an alternative plastic material from coffee grounds and a dual sterilizer concept for the pandemic era.
International Cultural Product Design Competition
Special Award
Designed an eco-friendly tumbler for international tourists, inspired by the form of a soju bottle.
Activities
8 activities, exhibitions and training programs
GOOD DESIGN AWARD Student Evaluation Panel
Participated as a student evaluator for the Good Design Award.
Introduction to UX/UI · NCS Training, Cohort 2
Completed the training program.
DCDA NY College of Visual Arts Exhibition
Exhibitor
Design Korea 2022 Junior Designer Job Fair
Online and offline exhibition
Design Korea Secretariat · Korea Institute of Design Promotion
KIDP / DIDP Korea Design Membership Plus, Cohort 2
Participated in design education and completed collaborative projects.
30th Industrial Design Graduation Exhibition · Konkuk University
Vice Chair, Graduation Exhibition Committee
Helped organize the online and offline graduation exhibition during the COVID-19 pandemic.
Zinus Wonderus Student Supporters, Cohort 1
Developed marketing strategies and supporting designs.
30th Student Representative Council · Dong Seoul University
Participated in auditing, reviewing and voting on student fee allocations.
Education
Academic background
Konkuk University
Graduated in Industrial Design
Dong Seoul University
Graduated in Industrial Design
Skills & Language
Design tools and language
3D & Rendering
Rhinoceros · KeyShot
Adobe Creative Tools
Lightroom · Photoshop · Illustrator · InDesign
Proficiency as listed in the CV: advanced use of most features (5/5).
OPIc · English
Intermediate Mid 2 (IM2)